Sweet Sixteen: Beauty and The Beast

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“Tale as old as time, song as old as rhyme… Beauty and The Beast”.

Remember those lyrics? We are sure most of our readers do. They are from the main song of the original motion picture soundtrack of the Disney hit, Beauty and The Beast. It’s a well known animated film, based on a tale, that achieved fame during 1991. Nevertheless, right now the phenomenon has risen again with a live-action adaptation of the movie, starring Emma Watson, Dan Stevens, Luke Evans, Stanley Tucci, and Ewan McGregor, among other stars. That’s the reason we are here… BEAUTY AND THE BEAST IS TRENDY AGAIN!

If you just saw the film and you’re turning 16, we have a couple of ideas for your theme Sweet Sixteen party.

  1. Single rose centerpiece: Every table should have a single red rose in the middle, covered by a curved glass. Why? Because that’s one of the most important symbols of the movie, taking in consideration it contains the life of the Beast. So, the single rose centerpiece is a lovely idea that will do a huge wink to the theme of your Sweet Sixteen.
  2. Go yellow: Belle’s most outstanding outfit during the film is the one used when she dances with the Beast. She was wearing a beautiful yellow gown. Make sure to go to a seamstress to ask for a similar dress.
  3. Main dance: Go big or go home! If you’re doing this party, do the vals with the original song as music. Dance with your dad, grandfather, best friend, boyfriend, or whomever you like, but don’t forget to order this tune for the moment.
  4. References: On the dessert table or the cake, use references of important characters of the film, like Lumiere, Mrs. Potts, Chip or Cogsworth. You can include them in your cupcake décor or with pastillage figures.
  5. Presents: As farewell gift, we suggest you give red roses. That will put the cherry on top of the pie.

Tips for your homemade event website

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With the importance of the digital world,  having a website for your corporate event or your product launch is a must. So take a seat, because we are going to give you a few tips to create it and make it work perfectly without too much problems. Let’s go!
  1. Today, there’s no need to hire a programmer if you want to do it yourself. Services like blogger, wordpress and wix offer “Website Design for Dummies”. You just have to let your imagination, design, register the name of your site, and hire a domain. All those steps can be done through the services named. So, there’s no excuse!
  2. Once you got the “.com”, it’s time to evaluate efficiency. Make sure your landing page have an acceptable loading time, to avoid a high bounce rate. Find support on the statistic services that the 3 enterprises we named you have. For a fast loading time, don’t abuse with the sixe of the files you load to your landing page. Remember you want your visitors to stay in the website as much as possible.
  3. Information. Remember to deliver the datils of your organization, your event, your vision, your mision, your schedule, the venue, and your speaker (in case you have).
  4. Recolect data from your guests to send newsletters or event reminder. You’ll just need to add a “register section”. Remeber to offer something in exchange, because regiustration processes are always boring for visitors.

Shape your event with Social Media

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Millennials are all around and that’s why Social Media is such a big deal in these days. If you have no digital presence, you’re almost dead. And this works in every aspect, in every business… including our beloved event planning. We are going to talk about how you should use Social Media to create an impact before, during and after your event.

Go Social

You just thought: “I’m going to organize an event”. What happens next? You should instantly name it and create accounts for it in various social networks. There’s no need to use all of them, but the big three is always a good idea: Twitter, Instagram and Facebook. However, if you don’t want to abuse… choose wisely between those 3.

Today, Facebook is still the leader. Instagram is growing fastly, and Twitter has lost space in the market. That’s what you need to know in few words.

We suggest you to be on Facebook first. It’s a perfect place to promote gatherings, specially through event calendar. Then, add Instagram to your strategy, but always remember to have photographic criteria because we are talking about a social network where the look is all.

In case -just in case- you are going to produce information fluently, include Twitter.

Why we are so harsh with the world of 140 characters? Because it’s not made for every situation. On Twitter, the most important thing is immediacy and the big flow of valuable information. It’s another universe, made of people that are consumers of news. It’s short and direct. Take those things in consideration.

There are other options like Snapchat, but Facebook and Instagram also added the concept of “Stories” and that’s killing the little ghost that was once so popular.


Now that you are part of Social Media, the fun starts!

Make your target audience part of the event planning process. If it’s a product launch, for example, give small details about the big day, the product itself and the experience that you’re about to sell. Show your followers what’s happening behind the stage. They’ll love it!

If it’s a Big Party, a Fashion Show or a Concert, also make your audience part of the experience. Show them “In the making” material, without letting them know everything about the experience they are going to have.

For sure, you’ll have the idea of what’s your audience. But if you go Social, you can define that group of people even more. To do that:

  • Post valuable information. Be original and see how your audience reacts
  • With those reactions, do Social Listening to shape your event

Wait! In case you thought it, we are not saying that you should do only what people are requesting. No! That will eliminate the “X Factor” in the equation. What we are trying to communicate is that you should hear carefully to know what your audience is expecting… and how is its personality. Then, with the details you learned, continue to develop new strategies.

By the way, don’t forget to use Social Media to grow and to keep your audience happy. So, do actions like raffles.

The most important thing you need to know is that Social Media is necessary, so include it on the equation and discover great results with good practices. It’s a world that’s so powerful that will allow you to reach a large audience and create a unique personality for your event.


Las Vegas party ideas

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Las Vegas… land of Elvis Presley’s imitators, casinos, and show business. Everybody would like to at least visit this popular city once. Charm and fun in one place. That’s why the well-known “Sin City” is an amazing theme for a birthday party or an anniversary celebration.

First, and most important, be strict with the attire. Try cocktail or formal, because elegance is part of the charm of Las Vegas. So, girls should wear a short dress with high heels and guys should choose suit and tie. Simple and delightful. Remember: you want to recreate a casino-like context.

Second, use allusive elements all over the place. Start with at least one table for gamble games like roulette and black jack. And, if your budget is adaptable, hire a croupier to moderate.

Also, add other allusive elements like LED tables with dice numbers on its surface, or puffs with the same décor (something we just did in the last Vegas party we organized).

Third, feel free to use a vast palette of colors. Las Vegas is colorful, so don’t be afraid. Let green, red, white, black, yellow, and other come together without any kind of shyness.

Fourth, use entertainers. Contortionists, magicians, and stilt walker will make a perfect fit for an atmosphere were show business is the heart and soul.

Fifth and last, but not least, use the famous sign “Welcome to Fabulous Las Vegas” in LED screens, vinyl stickers, or banners. It’s one of the most popular elements in the city, so… don’t forget it!

Complete the perfect scene with an acrylic LED dance floor and a great set of lights.

It’s Vegas baby!

Pool covers for more space

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So… you just selected the location for your next event. Everything is going according to the plan and suddenly you realize that you’ll need more space in the outdoor area of the venue. Don’t panic, because there’s always a way to create space. Today, we are going to talk about one of those options.

If that outdoor area has a pool, you just got your life solved. It doesn’t matter if it’s small or big. You are ready to expand!

What are we talking about? Well, with just a beautiful cover over the pool you’ll have a new perspective, because that area you just covered can now be used for something more than swimming.

One of the cleverest way to use a (big) pool cover is as a dance floor. That big acrylic surface can support lots of people dancing and, at the same time, use its translucent nature to let your guests see the water beneath them. In this case, also some LED lights will generate a beautiful reflection.

Another amazing idea is to use the pool cover as the seating area. Illuminate the water and you’ll create a great atmosphere.

If the pool is small, don’t be sad. There are still some options for you. One of them is to use the pool cover as the bar area. The other is to use it as a catering area.

One of the big challenges we have every day as event planners is to take advantage of spaces to increase capacity or to just decorate. Pool covers are great tools for the first one. Give us a call for any question about this theme and to order a pool cover for your next event. We are ready to help you!

Instagram’s new feature is great for events

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Innovation is a must inside all the companies related to technology. You need to move on, or die trying. Social Media enterprises are included in this hostile environment and that’s why we keep seeing new features from them every certain period. The past week Instagram introduced “The Carousel”, a new addition that fits perfectly inside the event industry.

Now Instagram users can upload as many as 10 pictures or videos into a single post. Once uploaded, just swipe to see the whole gallery.

So… how does this feature benefits the event industry? Well, it’s simple. Now community managers and content managers can avoid spamming on Instagram. Instead of posting too much, because there’s lots of material from the event, they can just divide the content by theme and do specific posts with galleries. Most of your followers will be pleased, because they don’t have their timeline full of posts from you. In some cases, you won’t be seen as a spammer anymore.

“With this update, you no longer have to choose the single best photo or video from an experience you want to remember. Now, you can combine up to 10 photos and videos in one post and swipe through to see them all”, resumes Instagram. “When uploading to your feed, you’ll see a new icon to select multiple photos and videos. It’s easy to control exactly how your post will look. You can tap and hold to change the order, apply a filter to everything at once or edit one by one”, adds.

This new option doesn’t mean community managers or content managers are not going to be selective. No! They still have to be, but now they have the valuable chance to share more photos without spamming with several posts.

Just download the new update of Instagram and you´ll be able to upload up to 10 photos or videos into one single post. Go ahead!

How to pick the perfect day

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First of all, let’s make something clear: you don’t want your event to coincide with other gatherings of the industry, because that could mean less audience for you. Simple, but significant. That’s how we start this post, to help you choose the perfect day for your next event.

As we said, the first and most important step is to do some research and avoid any coincidence. Try yours to be the only event that’s going to take place that day. To achieve it, identify your competitors and be informed about what they are planning. This advice is applicable for products launches, conventions or any social gathering.

The second matter to take in consideration are the holidays. Avoid them, unless your planned evening is related to one of them (Ex. Christmas), because that could mean some of your key audience is on vacation and will not attend.

Third, but not least, remember to check on the sporting events calendar. For example, you don’t want your event to coincide with the Super Bowl or the UEFA Champions League final, unless it’s specifically to watch the game in an special environment. If you desire all the attention, don’t mess with sports!

Weather is another thematic that’s vital. You don’t want to organize an outdoor event with cocktail attire in the middle of the hottest day of the year, or you don’t want to plan an outdoor event during a snowy day. That’s clear… isn’t it?

When choosing a date, you’ll need to be focused on your audience. If we are talking about a business event, avoid Saturdays and Sundays. But if we are talking about a social event, the weekend is always a must.

Now you have five things to consider before choosing the perfect day for your next event. Go ahead and choose wisely!

Men // Trendy outfits to get married

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We believe that the wedding season is always around. That’s why we keep bringing subjects about that special day, and for this post we are going to talk about trendy outfits to get married. Guys, take note!

Ok, let’s make one thing clear: a black tuxedo will always be a good choice. However, it’s fun to consider new ideas for that outfit you’ll wear during that unique date.

Blue tux: Hollywood’s most popular stars chose the blue tux during many events, in 2016 (Oscars, Golden Globes, Grammys, etc.). That’s why this piece gained popularity in the world of tux rental. To be specific, we are talking about the navy-blue and the royal blue tuxes. Matt Bomer, Ansel Elgort, Kevin Spacey, Bradley Cooper, Ryan Gosling, and Eddie Redmayne are some of the celebrities that chose this clothing style. Get married with something different, but still adequate and extremely elegant. Try blue!

Red tux: Maybe you are scared right now. Don’t be! A wine type of red for your wedding outfit will be so stylish. It’s not traditional, but that doesn’t mean you’re leaving elegance behind. No way! A wine-red tux is powerful and sophisticated. A white shirt and a black bow tie will be the best companions for this attire. It’s also a classy style that Hollywood’s finest stars choose frequently. Try red!

For the record, these two options, added to the classical black tuxedo, are very popular around the globe. They fit perfectly in a modern atmosphere. Nevertheless, if you want something different, visit your tailor and ask him for advice. Tell him you would like to try blue or red for that special occasion. He’ll know what to do!

10 Wedding Photo Shoot Ideas

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  1. Outdoor Photo Shoot: Take the beautiful couple to open spaces, where they can be one with nature or one with gorgeous backdrops. Before the celebration, both can go to a beach, lake, river, or forest to be part of an original photo shoot that will portray the contrast between elegance and wildness. If you have no access to this kind of environments, or you just don’t have time, try with the pool areas of a hotel you think is mind-blowing or rent a house with spectacular outdoor areas.
  2. Country Photo Shoot: If you didn’t organize a rustic wedding, but you still want those country-like photos, don’t give up. Take time to go to a cornfield with your photographer. Use amazing contexts like barnes or farmhouses to complete the whole album. Also, take a horse ride with your couple. Believe us, you won’t regret it when you look at those photos. Remember: gown and tux always on.
  3. “In the making” Photo Shoot: You should capture every second of that special day. Hire a photographer that portrays the production process behind the bride’s amazing look: makeup and hairstyling. Show some natural gestures. That’s the real beauty of the moment!
  4. Bridesmaids Photo Shoot: Team up with those special girls you chose as bridesmaids to have fun in a photo shoot. The girls can toast with the bride, chat naturally and pose with funny faces during the session. Also, photos taken while the bridesmaids help her to get dressed are great.
  5. Groomsman Photo Shoot: Guys it’s your turn! Team up with the groom to do a great set of photos. The most common idea is to hold the groom, throw him in the air, and grab him again. That sequence will be delightful!
  6. Pet Photo Shoot: Is your pet one of the most important things in your life? Well, don’t you dare to leave him/her behind! Hold him/her, be by his/her side, and hug him/her. Great photos will appear if the love is real!
  7. Women’s Generational Photo Shoot: Your mother, your grandmother, and you. That’s a perfect crew to do a generational photo shoot. From panoramic photos to detail pics… you can try anything. One of the most popular is to bring to together the hands where the wedding ring is placed.
  8. Men’s Generational Photo Shoot: Same principle. Bring together the groom, his dad and his granddad, to portray the bloodline.
  9. Flower Girls Photo Shoot: If you have them, use them! These cute little girls will be a cute adhesion to your album. Let the bride play with them, while they are all being photographed.
  10. Transportation Photo Shoot: Are you riding a vintage car, a limo, or a luxurious truck for your wedding day? Whichever is your choice, you need to use it as part of a photo shoot.

How to create a rustic wedding

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Vintage wedding, DYI wedding, retro wedding, modern wedding, and traditional wedding are some of the most used styles around the world for the “big day”. There are lots of options when it comes to wedding themes and among these popular selections the rustic wedding appears. It’s one of America’s favorite themes. So, let’s take a look at it.

First, a rustic wedding is one with nature. Animals, threes, flowers, and grass are very welcomed in this kind of celebration. That’s why they are usually celebrated in outdoor areas (beach, mountain, etc.), a barn or a wooden house.

The key element in a rustic wedding is abundant wood. Use wooden signs, carved manually, to identify zones, to share important phrases, and to show the names of the bride and groom. Also, use stylish wooden chairs, if you like, and tent and canopies made of wood.

Wooden barrels as décor are a must in rustic weddings. Some use them as tables, other just use them as decoration with straw.

As centerpieces and glasses, it’s popular to use jars. If that sounds ugly to you, don’t panic. It’s simple but it’s a great match for the theme. Also, centerpieces with wooden base are a great choice.


If you’re asking yourself what should I wear for a rustic wedding, you made it right on time. The attire can be the traditional one: white gown and black tux. But, there’s an option to add the final touch. Use cowboy boots to put the cherry on top of the pie. You can also ask your bridesmaids to use them too.

In case you are a country music fan, of course it’s a perfect idea for this kind of gathering. However, it’s not as vital as the wooden décor.

Now you have a basic notion on how to make a rustic wedding. Are you planning to have one? Just give us a call!

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