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instagram Archives - Harmony Rental

instagram Archives - Harmony Rental

Instagram’s new feature is great for events

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Innovation is a must inside all the companies related to technology. You need to move on, or die trying. Social Media enterprises are included in this hostile environment and that’s why we keep seeing new features from them every certain period. The past week Instagram introduced “The Carousel”, a new addition that fits perfectly inside the event industry.

Now Instagram users can upload as many as 10 pictures or videos into a single post. Once uploaded, just swipe to see the whole gallery.

So… how does this feature benefits the event industry? Well, it’s simple. Now community managers and content managers can avoid spamming on Instagram. Instead of posting too much, because there’s lots of material from the event, they can just divide the content by theme and do specific posts with galleries. Most of your followers will be pleased, because they don’t have their timeline full of posts from you. In some cases, you won’t be seen as a spammer anymore.

“With this update, you no longer have to choose the single best photo or video from an experience you want to remember. Now, you can combine up to 10 photos and videos in one post and swipe through to see them all”, resumes Instagram. “When uploading to your feed, you’ll see a new icon to select multiple photos and videos. It’s easy to control exactly how your post will look. You can tap and hold to change the order, apply a filter to everything at once or edit one by one”, adds.

This new option doesn’t mean community managers or content managers are not going to be selective. No! They still have to be, but now they have the valuable chance to share more photos without spamming with several posts.

Just download the new update of Instagram and you´ll be able to upload up to 10 photos or videos into one single post. Go ahead!

Your event, your hashtag

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Wondering how to promote your event or how to unify all the information about it? We got the perfect idea for you.

Yes, you can create an official account in every social network for your celebration. We know you thought about it. Nevertheless, the key is to come up with a great hashtag in order to group all the information, photos and videos through a simple filter.

A hashtag is a label used in social networks to find, easily, messages with a specific theme. That’s why it’s a perfect tool to track all the content that surrounds your event.

For example, during the latest Electronic Entertainment Expo (E3) the hashtag #E32016 was introduced and now the label #Euro2016 is used for the Eurocup France 2016. Those are huge events, but you can take the idea for your wedding, bar mitzvah or birthday.

Concept

Nowadays there are lots of hashtags ideas for weddings. One of the most popular is to add the last name to Mr. and Ms. (#MrandMsOldman). Another idea is to mix “Happily Ever” with any name or last name: #HappilyEverHarrison. Also you can just use the common “#MeganLovesJustin”.

When you are creating a crafty hashtag, less is better because long labels are difficult for users.

Remember that hashtags don’t support spaces, punctuation marks and special characters, such as $, %, ^, &, *, +, etc. Meanwhile, don’t forget to use the symbol “#” before the group of words.

Hashtags are compatible with the Big-3 of social networks: Facebook, Instagram and Twitter.

If you think this idea is silly, we leave you a significant statistic taken from the last eMarketer report: “Approximately 2.34 billion people, or 32.0% of the global population and 68.3% of internet users, will access a social network regularly in 2016”.

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